Anna University MBA Syllabus 2011.
SEMESTER – I
Statistics for Management
Economic Foundations of Business Environment
Applied Operations Research for Management
Organizational Behaviour
Communication Skills
Accounting for Management
Legal Aspects of Business
SEMESTER – II
Production Management
Financial Management
Marketing Management
Human Resource Management
Management Information System
Quality Management
Research Method in Business
Business Application Software
Seminar II
SUMMER SEMESTER (6 WEEKS)
SUMMER PROJECT
Project report of the Summer Project is to be submitted by the students within 30 days from the commencement of the 3rd semester. Evaluation report should be sent to the Controller of Examinations by the HOD through the Principal, before the last working day of the 3rd semester.
SEMESTER – III
International Business Management
Strategic Management
E1*** Electives I
E2*** Electives II
E3*** Electives III
E4*** Elective IV
E5*** Elective V
E6*** Elective VI
Summer Project Report
Seminar III
SEMESTER – IV
Project Work
LIST OF ELECTIVES
MASTER OF BUSINESS ADMINISTRATION (MBA)
MARKETING - ELECTIVES
Sales Management
Services Marketing
Advertising and Sales Promotion
Consumer Behaviour
Brand Management
Rural Marketing
FINANCE - ELECTIVES
Security Analysis and Portfolio Management
Merchant Banking and Financial Services
International Trade Finance
Strategic Financial Management
Corporate Finance
Derivatives Management
HUMAN RESOURCE - ELECTIVES
Managerial Behaviour and Effectiveness
Entrepreneurship Development
Organisational Theory Design & Development
Industrial Relations and Labour Welfare
Labour Legislations
Strategic Human Management and Development
SYSTEMS - ELECTIVES
Software Development
Database Management Systems
E-Commerce Technology and Management
Enterprise Resource Planning for Management
Software Project and Quality Management
Decision Support System
Information Technology for Management
OPERATIONS MANAGEMENT – ELECTIVES
Facilities Location and Process Design
Computer Integrated Manufacturing
Supply Chain Management
Advanced Operations Management
Logistics Management
Advanced Maintenance Management
